BOOKS - Sustainable Marketing: How to Drive Profits with Purpose
Sustainable Marketing: How to Drive Profits with Purpose - Michelle Carvill March 23, 2021 PDF  BOOKS
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Sustainable Marketing: How to Drive Profits with Purpose
Author: Michelle Carvill
Year: March 23, 2021
Format: PDF
File size: PDF 4.0 MB
Language: English



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Book Description: Sustainable Marketing - How to Drive Profits with Purpose Michelle Carvill Publisher: March 23, 2021 Genre: Business, Marketing, Sustainability Synopsis: In today's fast-paced and ever-changing world, the concept of sustainability has become an integral part of our lives. From reducing carbon footprints to promoting ethical practices, sustainability has become a crucial aspect of businesses, especially in the realm of marketing. Sustainable Marketing: How to Drive Profits with Purpose is an essential guide to implementing and scaling sustainable practices in any marketing initiative. The book emphasizes the importance of sustainability in modern marketing and provides a comprehensive guide on how to incorporate sustainable practices into any organization. The book draws upon both professional experiences and academic research, featuring in-depth case studies that are supported by facts, figures, commentary, and analysis. It highlights the need for brands to convey understanding, concern, and proactivity when it comes to environmental factors, employee welfare, and charitable contributions.
Sustainable Marketing - How to Got Profits with Purpose Michelle Carville Publisher: March 23, 2021 Genre: Business, Marketing, Sustainability Synopsis: В современном быстро меняющемся мире концепция устойчивости стала неотъемлемой частью нашей жизни. От сокращения углеродного следа до продвижения этических практик, устойчивость стала важнейшим аспектом бизнеса, особенно в области маркетинга. Sustainable Marketing: How to Got Profits with Purpose - это важное руководство по внедрению и масштабированию устойчивых практик в любой маркетинговой инициативе. Книга подчеркивает важность устойчивого развития в современном маркетинге и предоставляет исчерпывающее руководство о том, как включить устойчивые практики в любую организацию. Книга опирается как на профессиональный опыт, так и на академические исследования, включая углубленные тематические исследования, которые подтверждаются фактами, цифрами, комментариями и анализом. В нем подчеркивается необходимость того, чтобы бренды выражали понимание, заботу и проактивность, когда речь идет об экологических факторах, благосостоянии сотрудников и благотворительных взносах.
Marketing Sostenible - Cómo Ganar Profits with Purpose Michelle Carville Publisher: March 23, 2021 Genre: Business, Marketing, Sustainability Synopsis: En el mundo de hoy, que cambia rápidamente, el concepto de sostenibilidad se ha convertido en una parte integral de nuestras vidas. Desde la reducción de la huella de carbono hasta la promoción de prácticas éticas, la sostenibilidad se ha convertido en un aspecto crucial del negocio, especialmente en el ámbito de la comercialización. Marketing Sostenible: Cómo conseguir Profits with Purpose es una guía importante para implementar y escalar prácticas sostenibles en cualquier iniciativa de marketing. libro destaca la importancia del desarrollo sostenible en el marketing moderno y proporciona una guía exhaustiva sobre cómo incorporar prácticas sostenibles en cualquier organización. libro se basa tanto en la experiencia profesional como en la investigación académica, incluyendo estudios de casos en profundidad que están respaldados por hechos, cifras, comentarios y análisis. Destaca la necesidad de que las marcas expresen comprensión, cuidado y proactividad cuando se trata de factores ambientales, bienestar de los empleados y contribuciones filantrópicas.
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Sustainable Marketing-目的で利益を得る方法Michelle Carville Publisher: 20213月23日ジャンル:ビジネス、マーケティング、サステナビリティ概要:今日の急速に変化する世界では、サステナビリティの概念は私たちの生活の不可欠な部分となっています。カーボンフットプリントの削減から倫理的慣行の推進まで、サステナビリティは特にマーケティングにおいてビジネスの重要な側面となっています。持続可能なマーケティング:目的で利益を得る方法は、あらゆるマーケティングイニシアチブで持続可能なプラクティスを実施およびスケーリングするための重要なガイドです。この本は、現代のマーケティングにおける持続可能性の重要性を強調し、持続可能な慣行をどのように組織に組み込むかに関する包括的なガイダンスを提供しています。本書は、事実、数字、解説、分析によって支えられている詳細なケーススタディを含む、専門的な経験と学術研究の両方に焦点を当てています。環境要因、従業員の福祉、慈善寄付に関して、ブランドが理解、ケア、プロアクティビティを表明する必要性を強調しています。

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