BOOKS - AI In Digital Marketing
AI In Digital Marketing - Maria Johnsen 2024 PDF | EPUB Mercury Learning and Information BOOKS
ECO~19 kg CO²

2 TON

Views
82530

Telegram
 
AI In Digital Marketing
Author: Maria Johnsen
Year: 2024
Pages: 539
Format: PDF | EPUB
File size: 10.1 MB
Language: ENG



Pay with Telegram STARS
Book AI In Digital Marketing Chapter 1: Introduction to Artificial Intelligence (AI) in Digital Marketing Artificial Intelligence (AI) has revolutionized the world of digital marketing, transforming the way businesses approach customer engagement, data analysis, and advertising campaigns. This chapter provides a comprehensive overview of the historical context and fundamental principles of AI, setting the stage for the subsequent chapters that delve into its applications in various areas of digital marketing. Historical Context The evolution of AI can be traced back to the early days of computer science, when researchers began exploring ways to create machines that could simulate human intelligence. In the 1950s and 60s, the field of AI was born, with the development of the first AI languages and the creation of the first AI programs.
Book AI In Digital Marketing Chapter 1: Introduction to Artificial Intelligence (AI) in Digital Marketing Искусственный интеллект (AI) произвел революцию в мире цифрового маркетинга, изменив подход бизнеса к взаимодействию с клиентами, анализу данных и рекламным кампаниям. Эта глава предоставляет всесторонний обзор исторического контекста и фундаментальных принципов ИИ, подготавливая почву для последующих глав, которые углубляются в его применение в различных областях цифрового маркетинга. Исторический контекст Эволюцию ИИ можно проследить с первых дней информатики, когда исследователи начали изучать способы создания машин, способных имитировать человеческий интеллект. В 1950-60-х годах зародилась область ИИ, с развитием первых языков ИИ и созданием первых программ ИИ.
Book AI In Digital Marketing Chapter 1 : Introduction à l'intelligence artificielle (AI) dans le marketing numérique L'intelligence artificielle (AI) a révolutionné le monde du marketing numérique en modifiant l'approche des entreprises en matière d'interaction avec les clients, d'analyse de données et de campagnes publicitaires. Ce chapitre donne un aperçu complet du contexte historique et des principes fondamentaux de l'IA, préparant le terrain pour des chapitres ultérieurs qui approfondiront son application dans différents domaines du marketing numérique. Contexte historique L'évolution de l'IA remonte aux premiers jours de l'informatique, lorsque les chercheurs ont commencé à étudier des moyens de créer des machines capables d'imiter l'intelligence humaine. Dans les années 1950-60, le domaine de l'IA est né, avec le développement des premières langues de l'IA et la création des premiers programmes d'IA.
Book AI In Digital Marketing Chapter 1: Introduction to Artificial Intelligence (AI) in Digital Marketing La inteligencia artificial (IA) ha revolucionado el mundo del marketing digital al cambiar un enfoque empresarial para la interacción con los clientes, el análisis de datos y las campañas publicitarias. Este capítulo ofrece una visión global del contexto histórico y los principios fundamentales de la IA, preparando el terreno para capítulos posteriores que profundizan en su aplicación en los diferentes campos del marketing digital. contexto histórico La evolución de la IA puede rastrearse desde los primeros días de la informática, cuando los investigadores comenzaron a estudiar formas de crear máquinas capaces de imitar la inteligencia humana. En los 1950-60 se originó el campo de la IA, con el desarrollo de las primeras lenguas de IA y la creación de los primeros programas de IA.
Book AI In Digital Marketing Chapter 1: Introduction to Artificial Intelligence (AI) in Digital Marketing Künstliche Intelligenz (KI) hat die Welt des digitalen Marketings revolutioniert, indem sie den Geschäftsansatz in Bezug auf Kundeninteraktion, Datenanalyse und Werbekampagnen verändert hat. Dieses Kapitel bietet einen umfassenden Überblick über den historischen Kontext und die grundlegenden Prinzipien der KI und bereitet den Boden für nachfolgende Kapitel, die sich mit ihrer Anwendung in verschiedenen Bereichen des digitalen Marketings befassen. Historischer Kontext Die Entwicklung der KI kann bis in die frühen Tage der Informatik zurückverfolgt werden, als Forscher begannen, nach Wegen zu suchen, um Maschinen zu bauen, die menschliche Intelligenz nachahmen können. In den 1950er und 60er Jahren entstand der Bereich der KI, mit der Entwicklung der ersten KI-Sprachen und der Schaffung der ersten KI-Programme.
''
Book AI In Digital Marketing Chapter 1: Introduction to Artificial Intelligence (AI) in Digital Marketing Artificial Intelligence (AI), işletmelerin müşterilerle etkileşim kurma, verileri analiz etme ve kampanya reklamlarını dönüştürme şeklini değiştirerek dijital pazarlama dünyasında devrim yarattı. Bu bölüm, AI'nın tarihsel bağlamına ve temel ilkelerine kapsamlı bir genel bakış sunmakta ve dijital pazarlamanın çeşitli alanlarındaki uygulamalarına giren sonraki bölümlere zemin hazırlamaktadır. AI'nın evrimi, araştırmacıların insan zekasını taklit edebilen makineler yaratmanın yollarını araştırmaya başladığı bilgisayar biliminin ilk günlerine kadar izlenebilir. 1950'lerde ve 60'larda, ilk AI dillerinin geliştirilmesi ve ilk AI programlarının oluşturulmasıyla AI alanı doğdu.
أحدث كتاب | للذكاء الاصطناعي في التسويق الرقمي الفصل 1: مقدمة إلى الذكاء الاصطناعي (AI) في التسويق الرقمي الذكاء الاصطناعي (AI) ثورة في عالم التسويق الرقمي من خلال تغيير طريقة تفاعل الشركات مع العملاء وتحليل البيانات وإعلان الحملات. يقدم هذا الفصل لمحة عامة شاملة عن السياق التاريخي والمبادئ الأساسية للذكاء الاصطناعي، مما يمهد الطريق للفصول اللاحقة التي تتعمق في تطبيقه في مختلف مجالات التسويق الرقمي. السياق التاريخي يمكن إرجاع تطور الذكاء الاصطناعي إلى الأيام الأولى لعلوم الكمبيوتر، عندما بدأ الباحثون في دراسة طرق إنشاء آلات قادرة على محاكاة الذكاء البشري. في الخمسينيات والستينيات من القرن الماضي، ولد مجال الذكاء الاصطناعي، مع تطوير لغات الذكاء الاصطناعي الأولى وإنشاء برامج الذكاء الاصطناعي الأولى.

You may also be interested in:

The Ultimate Guide To Content Marketing and Digital PR: How to get attention for your business, turbocharge your ranking and establish yourself as an … market (Digital Marketing by Exposure Ninj
Marketing for Small B2B Businesses: How Content Creates Marketing Muscle and Powers Traditional and Digital Marketing
Successful Direct Marketing Methods: Interactive, Database, and Customer-Based Marketing for Digital Age
Dynamic Digital Marketing Master the world of online and social media marketing to grow your business
The Online Marketing Movement: Unlocking the Potential of Digital Marketing
Profitable Social Media Marketing: How To Grow Your Business Using Facebook, Twitter, Instagram, LinkedIn And More (Digital Marketing by Exposure Ninja)
Solving The Digital Marketing Jigsaw Puzzle: Helping you Navigate the Digital Landscape
Digital Minds 12 Things Every Business Needs to Know About Digital Marketing (2nd Edition)
Digital Marketing in the Automotive Electronics Industry: Redefining Customer Experience through Digital Customer Engagement (Management for Professionals)
Digital Marketing 2023: The Ultimate Guide to Dominating your Competition and Winning as a Digital Marketer in 2023
AI IN DIGITAL MARKETING
AI In Digital Marketing
AI In Digital Marketing
Digital Marketing All-In-One For Dummies
The Art of Digital Marketing
Advances in Digital Marketing in the Era of AI
Digital Marketing, 1st Edition
Marketing: Traditional, Digital and Integrated
Digital Marketing, 1st Edition
Digital Marketing (6th Edition)
Direct and Digital Marketing in Practice
Digital Marketing, 1st Edition
Experience Marketing: Creating Memorable Connections with Consumers (Marketing 360?: The Power of Modern Marketing)
Digital Marketing in 2023: A Quickstart Guide
Social Media Marketing for Digital Photographers
Digital Marketing Foundations and Strategy, 5th Edition
Digital Marketing Foundations and Strategy, 5th Edition
Holistic Marketing: Digital Transformation through People, Processes, and Technology
Digital Marketing Strategic Planning & Integration, 2nd Edition
Digital Marketing: Global Strategies from the World|s Leading Experts
B2B Digital Marketing Strategy: How to Use New Frameworks and Models to Achieve Growth
The Digital Marketing Handbook Create a simple strategy and grow your business online
The Digital Marketing Handbook: Create a simple strategy and grow your business online
DIGITAL MARKETING STRATEGIES: MASTERING ONLINE ADVERTISING AND SOCIAL MEDIA PROMOTION
Contemporary Perspectives on Corporate Marketing: Contemplating Corporate Branding, Marketing and Communications in the 21st Century (Routledge Interpretive Marketing Research)
Pioneers of Digital Success Stories from Leaders in Advertising, Marketing, Search and Social Media
The Native Advertising Advantage Build Authentic Content that Revolutionizes Digital Marketing and Drives Revenue Growth
Meme Marketing Mastery: The Ultimate Guide to Creating Viral Content, Growing Your Audience, and Monetizing Your Digital Brand
Advances in Digital Marketing in the Era of Artificial Intelligence Case Studies and Data Analysis for Business Problem Solving
Advances in Digital Marketing in the Era of Artificial Intelligence Case Studies and Data Analysis for Business Problem Solving