BOOKS - A World Scientific Encyclopedia Of Business Storytelling, Set 1 Corporate And...
A World Scientific Encyclopedia Of Business Storytelling, Set 1 Corporate And Business Strategies Of Business Storytelling - David M. Boje, R. Duncan M. Pelly, Albert J. Mills 2023 PDF World Scientific Pub Co Inc BOOKS
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A World Scientific Encyclopedia Of Business Storytelling, Set 1 Corporate And Business Strategies Of Business Storytelling
Author: David M. Boje, R. Duncan M. Pelly, Albert J. Mills
Year: 2023
Pages: 1398
Format: PDF
File size: 123,2 МБ
Language: ENG



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A World Scientific Encyclopedia Of Business Storytelling Set 1 Corporate And Business Strategies Of Business Storytelling. The first volume of this encyclopedia focuses on the corporate and business strategies of business storytelling. It explores how companies can use storytelling techniques to communicate their vision, mission, values, and goals to their stakeholders. The book covers topics such as branding, marketing, leadership, innovation, and change management. It also delves into the role of storytelling in creating a positive work culture and fostering collaboration among employees.
A World Scientific Encyclopedia Of Business Storytelling Set 1 Corporate And Business Strategies Of Business Storytelling. Первый том этой энциклопедии посвящен корпоративным и бизнес-стратегиям бизнес-сторителлинга. В нем рассказывается о том, как компании могут использовать методы повествования, чтобы донести до заинтересованных сторон свое видение, миссию, ценности и цели. Книга охватывает такие темы, как брендинг, маркетинг, лидерство, инновации и управление изменениями. Он также углубляется в роль повествования в создании позитивной культуры труда и развитии сотрудничества между сотрудниками.
A World Scientific Encyclopedia Of Business Storytelling Set 1 Corporate And Business Strategies Of Business Storytelling. premier volume de cette encyclopédie est consacré aux stratégies d'entreprise et d'affaires de l'entreprise. Il explique comment les entreprises peuvent utiliser des techniques narratives pour communiquer aux parties prenantes leur vision, leur mission, leurs valeurs et leurs objectifs. livre aborde des sujets tels que le branding, le marketing, le leadership, l'innovation et la gestion du changement. Il approfondit également le rôle de la narration dans la création d'une culture du travail positive et le développement de la coopération entre les employés.
A World Scientific Encyclopedia Of Business Storytelling Set 1 Corporate And Business Strategies Of Business Storytelling. primer volumen de esta enciclopedia se centra en las estrategias corporativas y de negocio del storitelling empresarial. Narra cómo las empresas pueden utilizar técnicas narrativas para transmitir a los interesados su visión, misión, valores y objetivos. libro abarca temas como la marca, el marketing, el liderazgo, la innovación y la gestión del cambio. También profundiza en el papel de la narrativa en la creación de una cultura laboral positiva y en el desarrollo de la colaboración entre los empleados.
A World Scientific Encyclopedia Of Business Storytelling Set 1 Corporate And Business Strategies Of Business Storytelling. Der erste Band dieser Enzyklopädie konzentriert sich auf Unternehmens- und Geschäftsstrategien des Business Storytelling. Es beschreibt, wie Unternehmen Storytelling-Techniken einsetzen können, um ihren Stakeholdern ihre Vision, Mission, Werte und Ziele zu vermitteln. Das Buch behandelt Themen wie Branding, Marketing, Führung, Innovation und Change Management. Es vertieft sich auch in die Rolle des Geschichtenerzählens bei der Schaffung einer positiven Arbeitskultur und der Entwicklung der Zusammenarbeit zwischen den Mitarbeitern.
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A World Scientific Encyclopedia Of Business Storytelling Set 1 İş Dünyası Hikaye Anlatımının Kurumsal ve İş Stratejileri. Bu ansiklopedinin ilk cildi, iş hikaye anlatımının kurumsal ve iş stratejilerine ayrılmıştır. Şirketlerin vizyonlarını, misyonlarını, değerlerini ve hedeflerini paydaşlara iletmek için hikaye anlatma tekniklerini nasıl kullanabileceklerini araştırıyor. Kitap markalaşma, pazarlama, liderlik, inovasyon ve değişim yönetimi gibi konuları kapsıyor. Ayrıca, olumlu bir çalışma kültürü yaratmada ve çalışanlar arasında işbirliğini teşvik etmede hikaye anlatımının rolünü de ele alıyor.
A World Scientific Encyclopedia Of Business Storyling Set 1 Corporate and Business Strategies Of Business Storyling. تم تخصيص المجلد الأول من هذه الموسوعة لاستراتيجيات الشركات والأعمال لرواية القصص التجارية. يستكشف كيف يمكن للشركات استخدام تقنيات سرد القصص لإيصال رؤيتها ورسالتها وقيمها وأهدافها إلى أصحاب المصلحة. يغطي الكتاب موضوعات مثل العلامات التجارية والتسويق والقيادة والابتكار وإدارة التغيير. كما أنه يتعمق في دور سرد القصص في خلق ثقافة عمل إيجابية وتعزيز التعاون بين الموظفين.

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